Dermatica Event Collateral — Joan Shim Designs

Dermatica Event Collateral

SKILLS
Experiential Design, Brand Consistency, Print Production

YEAR
2026

ROLE
Senior Designer

PROJECT OVERVIEW

Dermatica Retinal Launch Event

A curated event bringing together influencers and industry speakers in an intimate setting. The brief called for a clinical yet approachable feel, so the work leans into clean layouts and — PROJECT OVERVIEW

Dermatica Retinal Launch Event
A curated event bringing together influencers and industry speakers in an intimate setting. The brief called for a clinical yet approachable feel, so the work leans into clean layouts and a soft palette that reflects the product's positioning without feeling cold. Deliverables included posters, flyers, and supporting print pieces, all designed to hold up in a compact, high-attention space where every touchpoint mattered.

With limited space, the design had to work hard at every scale. Larger format posters set the tone on arrival, while a suite of table prints, such as, cards, inserts, and leave-behinds, did the quieter work of communicating the finer product detail — With limited space, the design had to work hard at every scale. Larger format posters set the tone on arrival, while a suite of table prints, such as, cards, inserts, and leave-behinds, did the quieter work of communicating the finer product details up close.

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